5 Effective ways to earn from YouTube
Today, YouTube stars are self-made celebrities – people who have built an
audience by creating educational, entertaining, reviewable, and compelling video
content on the web.
Making money on YouTube may not be the reason to start a channel, but the
earning opportunities are a pleasant surprise once you realize how many there
are. Fortunately, there are some creative ways to make money on YouTube.
Your audience can unlock the earning potential of your YouTube channel, as
is often the case with Instagram influencers or bloggers, but making money
helps you create multiple sources of income through side hustles or businesses.
1. Join the YouTube Partner Program
The first revenue stream you'll likely explore is ads. Whether you want to
make money on YouTube without making videos or as a content creator, joining
the YouTube Partner Program and setting up monetization is a crucial step.
You will need to agree to comply with all of YouTube's monetization
policies and live in a country or region where the YouTube Partner Program is
available. You can then apply for monetization once you reach 1,000 subscribers
and 4,000 watch hours in the last year.
Here's how to enable monetization on YouTube:
·
Sign in to the YouTube
account you want to monetize.
·
Click on YouTube Studio.
·
Select More Features >
Monetization from the left menu.
·
Read and agree to the
YouTuber Affiliate Program Terms and Eligibility Requirements.
·
Make another Google AdSense
account or associate a current account to your channel. (You need an AdSense
account to get paid.)
·
Set your monetization
preferences.
Once you've done that, go back to the dashboard and click on the Analytics
tab on the left. From there, you'll need to select Revenue from the tabs at the
top and then scroll down to the Estimated Monthly Income chart to get an idea
of your projected YouTube earnings.
2. Sell products or merchandise
There are tons of products for sale that can help you make money through
your YouTube channel. Selling merchandise – t-shirts, coffee mugs, tote bags,
snapbacks, you name it – has an advantage beyond revenue.
Merchandise increases your exposure by bringing your online brand and
personality into the offline world and deepens the relationship between you and
your fans as they literally “buy” what you do. Creators like Roman Atwood sell
various goods in their store under the Smile More brand.
Selling branded swag is easier than it might seem at first glance. On
freelance sites like Fiverr, you can order affordable designs customized for
specific products like t-shirts.
And when it comes to order fulfillment, you can integrate your store with
services like DSers or one of the many print-on-demand providers that handle
shipping, fulfillment, and customer support, allowing you to take advantage of
all the benefits of print-on-demand that your parties requires less effort.
3. Crowdfund your next creative project
When money is all that stands between an idea and its realization,
crowdfunding is a good way to make it happen.
Whether you need help buying better equipment, hiring actors, or covering
other production costs, you can ask your own audience and the crowdfunding
community to get involved if your idea is compelling enough.
Many successful crowdfunded creative projects tend to offer a sneak peak or
"trailer" to get people excited, so consider making a video
explaining your project or offering a taste of what it's going to be like, like
this popular Kickstarter for Kung Fury , and a short tribute film action movies
from the 80s.
Popular crowdfunding sites with proven campaign results from YouTubers
include:
Kickstarter: One of the most famous
crowdfunding sites, great for funding cool products and creative projects. Make
sure you set an achievable funding goal because you will only secure it if you
actually meet the goal you set.
Indiegogo: This site is an extension of the kickstarter you
can easily crowd fund your youtube with the help of these websites.
4. Get your audience to support you through "Fan Funding"
Like crowdfunding an undertaking, you can likewise set up "fan financing"
streams to gather gifts from your crowd. As a creator, you
contribute your voice to the internet without forcing your audience to pay for
entry. So if you offer good content, your audience may tend to support you
continuously.
Popular fan funding options include:
Superchat on YouTube: Superchat is a feature used in live streams on
YouTube. It allows you to create a tip that your viewers can contribute
whenever and however they want to contribute. You will need to set up your
YouTube account for advertising as described above.
Channel memberships: Channel membership allows
viewers to support your channel through monthly payments in exchange for
members-only benefits. Similar to Superchat, you must be part of the YouTube
Partner Program to access this feature.
Patreon: A membership platform that
makes it easy for creators to get paid. Fans can subscribe to their favorite
creators for just a dollar a month and earn exclusive rewards.
Tipeeee: This platform allows you to
get a combination of one-time and recurring donations.
buy me coffee: Buy Me A Coffee allows
creators and artists to accept donations and membership fees from their fans.
It is billed as the "#1 Patreon Alternative" with over 300,000
creators. The differences are that it's easier to accept payments with Buy Me A
Coffee, there's a flat 5% fee for all features (versus up to 12% for Patreon),
and payouts are instant.
5. License your content to the media
If you happen to create a viral video with mass appeal – say a funny clip
of your dog – you can license your content in exchange for money.
TV news, morning shows, online news sites, and other authors can apply for
the rights to use your videos if they happen to go viral.
You can also list your videos on marketplaces like Trusted Media Brands,
making it easier for the right people to find and buy your content.
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